Yuta Misaki (三崎優太), the Japanese entrepreneur known online as “Aojiru Oji” (the Green Juice Prince), has taken his YouTube travel series to arguably its riskiest destination yet: Somalia. In a video posted on October 7, Misaki documented a journey through Somaliland, the self-governing northern region of Somalia, calling it “the scariest trip yet” even by the standards of his own well-traveled channel.
Somalia carries Japan’s highest-level travel advisory, Level 4, under which the Ministry of Foreign Affairs urges citizens to evacuate and avoid the country entirely due to its unstable security situation. Somaliland, while part of Somalia on paper, has functioned as a self-declared independent state since 1991 and is generally considered calmer than the country’s south, where the militant group al-Shabaab remains active. Japan’s advisory nonetheless applies to the whole country, and Misaki traveled with a pre-arranged local guide as well as an armed security escort for the entire trip.
His first stop was Berbera, a port town in Somaliland, where he walked the streets and took photos under his guide’s direction before staying overnight. Reflecting on the day’s tension, Misaki admitted the experience was “wearing him down.” The next day, he traveled to Hargeisa, Somaliland’s capital, where he deepened his rapport with his guide and sampled local dishes, including camel meat, spaghetti, and lamb soup. He described Hargeisa’s streets as “surprisingly clean,” contrary to his expectations, but noted that filming and photography were not well received by locals, saying he could feel people watching him and sensed a distinct, lingering tension throughout the city.
After wrapping up the Somaliland leg of his trip, Misaki crossed safely back into neighboring Ethiopia. Looking back on the journey, he said he was especially struck by how wary people were of cameras, and expressed relief that the trip had ultimately gone well. The video, titled “I Infiltrated ‘The World’s Most Dangerous Country,’ Somalia, Completely Alone as a Japanese Person,” drew an enthusiastic response from viewers, with comments calling the footage “amazing” and praising Misaki’s nerve for making the trip at all.
Who is Yuta Misaki?
Yuta Misaki, widely known by his nickname “Aojiru Oji” (literally “Green Juice Prince”), is a Japanese entrepreneur turned YouTuber who first built his public profile as a young businessman selling health-focused green juice products. He has since become one of Japan’s most-watched online personalities, running a channel centered on extravagant lifestyle content — multimillion-dollar homes, luxury yachts, and high-end business ventures among them. In recent years, Misaki has increasingly expanded into ambitious, high-risk international travel vlogs, taking his audience to unconventional and at times dangerous destinations as a way of pushing his content beyond displays of wealth alone.
The Somalia trip follows a pattern of Misaki using his channel to chase increasingly extreme experiences, a strategy that keeps his large subscriber base engaged while setting him apart from more conventional luxury-lifestyle creators. Whether he ventures to a similarly high-risk location next remains to be seen, but the strong viewer response suggests his audience has an appetite for more.
Author’s Comment
Of course the guy whose entire brand is "look how much money I have" eventually gets bored of yachts and decides a Level 4 travel warning is basically a dare. I’ll give him this much: unlike most influencers who call a crowded izakaya "terrifying," he actually hired an armed guard and went somewhere the Japanese government tells its own citizens to flee. That’s either admirable journalism-adjacent curiosity or the most expensive way imaginable to boost engagement, and honestly it’s probably both. Japanese commenters ate it up precisely because it’s the opposite of his usual content — less "look at my mansion," more "look, I might actually be nervous for once." I just hope his next bit of culture shock doesn’t involve finding out camel meat disagrees with him on camera.
