Popular YouTuber Hajime Shacho (はじめしゃちょー) has unveiled a hidden room built into his sprawling Shizuoka mansion, concealed behind a door disguised as a refrigerator. The reveal came in a video posted to his official YouTube channel on August 18, 2026.
Hajime purchased the roughly 300 million yen house in August 2021, and has since poured more than 200 million yen into renovations and upgrades, pushing the total value of the property past 500 million yen, according to his own account in the video.
The new hideaway sits in a corner of the fourth-floor kitchen. Pulling open what looks like an ordinary fridge door reveals a tall, narrow white space that left the crew filming the video stunned, with one staffer exclaiming, “Whoa… it’s like another dimension.” The room was carved out of what used to be a section of balcony, with contractors building a roof and reinforcing, repairing, and repainting the walls to convert it into an enclosed space.
The finished room is spacious enough for the 186cm-tall Hajime to lie down comfortably, and it retained a window with an ocean view thanks to its former life as a balcony. The space also includes a door leading back out to the remaining balcony, an air conditioner, and a staircase and ladder connecting up to the rooftop.
According to the video, Hajime only told the contractor what kind of hidden room he wanted and left the rest to them, never asking how much it would cost. When staff finally showed him the invoice, he was floored to see a total construction cost of 6 million yen, muttering, “I really went and did this without thinking it through.”
Who is Hajime Shacho?
Hajime Shacho is one of Japan’s best-known YouTubers, having built his channel since the early 2010s around large-scale experiments, challenges, and stunt videos. He has become one of the most-subscribed individual creators in the country, and his outsized lifestyle content, including frequent updates on his Shizuoka home, has become a recurring draw for fans curious to see how he spends his YouTube earnings.
Author’s Comment
A fridge door that opens into a secret room? Darling, that is not a house, that is a Bond villain’s lair with better lighting. And of course the best part is the man didn’t even ask the price before saying yes, because when you’re a YouTuber with a five-hundred-million-yen house, six million yen is just pocket change you find in the couch. I love that his reaction to blowing 6 million yen was basically a shrug and a laugh at the camera. This is the eternal appeal of Hajime Shacho: he built an empire on being the guy who tries first and thinks later, and somehow it keeps working out for him. Never change, big fridge man.
