Koichi Suzuki, also known as “Zukkii,” a key figure behind the popular YouTube business reality show Reiwa no Tora, has stepped down from his role as President of Monolith Japan, the company that produces the show. The announcement was made on August 1st through the show’s official YouTube channel.
Viewers Confused by Sudden Resignation
On August 1st, Reiwa no Tora (1.48 million subscribers) released a video updating its audience on internal changes. It was revealed that Koichi Suzuki, who had served as President of the show’s operating company Monolith Japan, had left the company. The announcement came from the company’s Chairwoman, Eiko Iwai, with no direct comment from Suzuki himself, leaving many viewers puzzled.
Possible Conflict Over Management Direction
The company attributed the resignation to “differences in management and operational policies.” Suzuki originally joined Monolith Japan as a copywriter and later honed his business skills to become President in 2023. He had long supported the program as the right-hand man of its late founder, Yoshiaki Iwai, who passed away on September 15, 2024, at the age of 65. Industry insiders speculate that differences in vision for the company may have emerged after Iwai’s passing.
Suzuki Refutes the Narrative: “Sudden Notification”
On August 2nd, Koichi “Zukkii” Suzuki took to X (formerly Twitter) to share his side of the story. Contradicting the company’s announcement, he claimed that the decision was not mutual and that he was “suddenly informed of his dismissal.” While the full details remain unclear, this discrepancy hints at significant conflict behind the scenes.
Impact on the Program and Future Developments
Reiwa no Tora, which launched in December 2018, has grown to over 1.48 million subscribers on YouTube. The program features aspiring entrepreneurs pitching business plans to a panel of investors, reminiscent of the classic Japanese TV show Money no Tora. Suzuki was not only active behind the scenes but also frequently served as host, earning a loyal following for his approachable demeanor.
His departure raises questions about potential changes in the show’s structure and future direction. As a central figure in the program’s success, Suzuki’s exit could mark a turning point.
Ripple Effects in the Industry
Reiwa no Tora has handled investment deals reaching as much as ¥15 million (approximately $100,000), gaining recognition as a valuable platform for supporting startups. With the departure of one of its core members, concerns have been raised within the industry about the show’s future quality and sustainability.
While the news has come as a shock to many fans, Suzuki’s contributions over the years have been widely acknowledged and respected. As of now, it remains unclear what Suzuki’s next steps will be or whether he will continue appearing on the show. Monolith Japan has yet to provide further details about the circumstances surrounding his resignation.
The program is expected to continue under a new structure led by Eiko Iwai, but both fans and industry watchers are closely monitoring how Suzuki’s absence will affect the future of Reiwa no Tora.
